Social bookmarking has become one of the best ways for website owners to draw attention to their site exponentially. If you are unfamiliar with the concept of social bookmarking; think Digg or Twitter. Any social site that users can place a link to a certain page on is considered a social bookmarking site. People use these sites to share information or media that they find to be useful or entertaining with their friends and family. These sites make browsing the web a fun and exciting experience because people can find out what is new and interesting without trying to find it themselves. By placing your site on a social bookmarking site, you’ll not only receive direct attention to your site immediately, but you’ll also receive search engine optimization benefits as well.
The Connection Between SEO and Social Bookmarking
Proper search engine optimization requires the use of many methods combined in a collective effort to bring as much traffic to the site as possible. The more traffic your site gets, the more popular it appears to be form the perspective of a search engine. Therefore website popularity is almost like a snowball effect, as the popularity builds the page rank rises and it becomes a progressive traffic generating cycle. Social bookmarking lets you expose your site to a wide group of people, many of which run their own blogs, which are indexed in the search engines just as regular websites are. If someone links to your site on their blog, they are creating what is called a backlink for your site. The more live backlinks your site has on the internet, the more popular it appears to be, and the more favoritism it will receive from the search engines. Perhaps the most important connection between search engine optimization and social bookmarking is that your site can receive popularity before it is ever indexed in the search engines, which ironically is an excellent way to get your site indexed!
Utilizing the Full Power of Social Bookmarking
Since there are so many social bookmarking sites online, it would be foolish to target only one of them. However submitting your link to each one manually can be a time intensive process. Fortunately there are ways to accomplish this without wasting time completing repetitive menial tasks. You have two options; you can outsource the work to another person, or you can use an application that will complete the task for you with very minimal input. The first option is almost self-explanatory – simply hire a freelancer, tell him to sign up to as many social bookmarking sites as you’d like, and then tell them to make a post about your site. You can also pay many freelancers a few pennies each to visit your site and vote it up using the social bookmarking buttons on your site. The second option is a bit more tricky but costs less and is equally effective if done correctly. Simply find an application, or have one made that will complete the aforementioned task automatically. You can find out about applications like these at online forums or by doing a simple web search.
Final Thoughts
While social bookmarking sites are a great way to market your site, they are also inundated with other marketers and spammers, so it is important to remember that this is a numbers game. The more amount of work you put int, the more results you’ll see. The key to improving search engine optimization with social bookmarking is consistency.
February 4th, 2010 at 6:05 pm
The note on Connection Between SEO and Social Bookmarking is very interesting. try to add more
February 5th, 2010 at 2:15 am
Thanks for sharing your thoughts. The content of this blog is so interesting.
February 5th, 2010 at 4:29 am
I’m a part time blogger. getting my hands on one of this software would be fantastic.
February 5th, 2010 at 9:01 am
Just wanted to post a quick note. Most people that go into social bookmarking are doing everything wrong. It is not all about posting hundreds of links on such sites. It has to be all about posting high quality content on social bookmarking sites. It is a lot better to put 1 very good link that gets people to click instead of 20 that nobody clicks. Think about that. Social bookmarking is also about conversion rates, not only SEO.
February 5th, 2010 at 9:00 pm
Great points, but I think slow and stead really wins the race here. If you take your time, pick the right sites, you’ll see benefits. I’d never trust a piece of software to submit links for my company.
April 1st, 2010 at 2:03 pm
I personally enjoy social bookmarking manually, this way I know that I have truly submitted to. A friend of mine told me that she invested money into a social boomarking software and it did not work as promised. She felt she waste her money and time.