When it comes to having a profitable business online, there are dozens of small and large items owners need to attend to when ensuring high visibility. One extremely valuable asset to ensuring a popular business web site is the incorporation of social media tools. Twitter, Facebook and even blogs have proven to be effective tools when keeping in contact with one’s customers and clients.
It is all well and fine to purchase a domain, rent some web space, create a web site and toss in some social media links. The work actually begins when trying to keep in touch with customers and in tracking how effective different social media outlets are proving themselves to be. As there is already enough work simply in keeping a business web site running properly, there is not enough time to go to every social media site to trend and conversation watch. What is the solution?
The solution
uberVU aims to be the perfect solution for cross site and multiple social media tool tracking. This web site tracks conversations as they occur across many different sites. For example, a product announcement may be sent out via a business blog and, once read by an avid customer, its web link is sent out to Twitter. Another Twitter user and happy customer may come across the sent tweet and post this out to his or her Facebook announcement area. There is now one product announcement generated across three different social media types.
The beauty of uberVU is its simplicity and ease of use. Signing up for uberVU is a quick and painless operation made even simpler by allowing new users to login using either a Twitter, Facebook or Google account. Already time is saved within the sign up process with this web site.
How it works
Once signed up with uberVU, users can type in a URL or keyword(s) into a search bar and efficiently and quickly track exactly what they desire. The site incorporates analytics to see which social media types are being used most often. These analytics can be downloaded and used in presentations or PDF files (paid users only). Each conversation that pertains to the URL or keyword can be followed through to each social media site. Searches can be saved (1 for free users, more for paid users) for continuous monitoring purposes. The time saved alone is worth the cost of a paid account.
The uberVU web site offers four types of accounts. The free account allows for one saved search, does not allow for analytic information to be downloaded, and any reply from within uberVU to any part of the searched conversations will contain a URL link back to the uberVU web site. The three paid accounts range from $19.99 to $149.99 a month and allow for larger numbers of saved searches, varying amounts of analytical data that can be downloaded, and each paid account is free of any URL links within replies.
Final Thoughts
Knowing how effective an online business is can be key to ensuring an increase in new customers and knowing that existing customers are satisfied. Effectively using social media within a business web site and monitoring the outcome of these tools is a step in this direction. Take uberVU for a test drive with a free account and see what this trend tracking web site can do for your online business.
November 25th, 2009 at 3:55 am
This looks very interesting and timely. I also want to bring to your attention the first and only truly semantic search engine that currently works on Twitter data TipTop at http://FeelTipTop.com . TipTop’s powerful engine understands each and every message on Twitter just like a human being would. As a result, it can discover from within the data the very best tweets organized nicely along a variety of categories and concepts learned dynamically. In fact, the entire platform learns from data as data flows through the engine. You can now see in real time the sentiment associated with anything in the world that people are talking about. Please give it a try.